Certificate Course in Medical Entrepreneurship

Course Description

India’s public healthcare system is overburdened, and there is a growing emphasis on the role of entrepreneurship in meeting the healthcare needs of the population. Knowing how to build a vigorous and sustainable business model would help any healthcare professional manage the business side of their profession. However, healthcare professionals do not generally get any training on healthcare business management in their curriculum. In many instances, this gap in understanding the business aspects of healthcare limits doctors and other healthcare professionals from exploring entrepreneurial opportunities.

The Certificate Course in Medical Entrepreneurship from Medvarsity will provide the student with the insights required to set-up a healthcare facility of any scale, from a small clinic to a large tertiary care hospital. The course will provide a step-by-step guide to the process of needs assessment, business planning, funding, project planning, operational management, and marketing a healthcare facility. Students will learn how to expand their idea into a business plan from experienced healthcare entrepreneurs and management experts. You will acquire knowledge on how to pitch a business plan to potential investors and receive funding. The course will also provide the student with a basic understanding of the regulatory aspects of running a healthcare organization, and how technology and other innovations can support healthcare business delivery. By the end of the course, you will have the insights and tools required to set-up a healthcare facility in India.

What you will learn?

1.HEALTHCARE INDUSTRY IN INDIA
•  The Healthcare Market in India
•  Types of Clinical Establishments in India
•  Opportunity and Growth Areas

2.NEEDS ASSESSMENT
•  Needs Assessment
•  Market Research
•  Feasibility and Go, No-go Decision
•  Business Planning

3.FUNDING AND STARTING YOUR BUSINESS
•  Investment and Funding your Venture
•  Incorporating the Company
•  Licenses, Legal, Tax and Other Compliances for Clinical Establishments

4.PLANNING, DESIGN AND CONSTRUCTION OF THE FACILITY
•  Location Planning
•  Architectural Planning
•  Planning Clinical Services
•  Planning Non-clinical Services
•  Commissioning the Facility

5.TECHNOLOGY FOR PRACTICE
•  Appointment Booking Software
•  Practice Management Solutions
•  Medical Records
•  Billing

6.BUILDING CLIENTELE AND ENGAGING YOUR PATIENTS
•  Marketing a Healthcare Facility
•  Using Digital Tools to Engage Patients
•  Using Social Media – Do’s and Don’ts

Course Eligibility: Graduates from any stream. This program is ideally suited for healthcare and management professionals, who are looking to set up clinical establishments.

Course validity: 4 months. There will be an extra charge on the extension of the course validity.

Course fee: 20,000 + GST

Certifications:

On successfully completing all the learning modules, you will be awarded the, ‘Certificate course in Medical Entrepreneurship’ certification by Medvarsity.