Take brand ownership and devise the brand strategy in line with our brands vision , purpose and value proposition
Translate brand strategy into brand plan and go-to-market strategy
Will be responsible for leveraging the vision, values, and differentiating elements of Medvarsity to tell our story in an easily understandable, compelling narrative that is personalized for various platforms and audiences.
Develop anecdotes and data and tell stories that exemplify Medvarsitys brand trajectory and strategic direction
Develop new creative, innovative, and out-of-the-box approaches in conveying Medvarsitys brand essence and our offerings to our audience
Develop strong understanding of customer behaviour, expectations and emergent opportunities in the ed-tech/eLearning space.
Promote a culture that supports great creativity through curiosity, exploration, technological innovation, and individual development
Ensure harmony across all brand communications on the digital brand assets of Medvarsity.